During my 20+ years in Silicon Valley and since, I've often pondered the impact of the Internet on social life. As an exploration of this for a broad audience, I think The Social Dilemma is excellent. It captures, if a bit luridly, the largely amoral nature of the hyper-capitalist creativity of Silicon Valley—and its bad consequences. Watch it!
Technology, says the film, ought to be a tool that serves us. But interactive social media works differently from its earlier "broadcast" counterparts. It streams 24x7 personalized news, opinion, gossip, ads, propaganda, pop culture—all competing for our attention. The film shows how we pay for it, how it spies and uses algorithmic wizardry to mine our tastes and behaviors without our consent, how it hacks our attention span and exploits our psychology to benefit private and state interests, how it further polarizes and divides us. It artfully manipulates us with dopamine hits and facilitates the spread of fake news like never before. All this, argues the film, harms mental health and raises social strife. We've ceded too much privacy and power to a few tech corporations that are de facto monopolies, whose understanding of us is "the product" that's monetized—as part of "surveillance capitalism". It’s a Faustian bargain, the film suggests, and calls for sensible regulation before things get much worse. You may not agree with all of the opinions in the film but it'll make you think.
Anyhow, today is one year since my first novel appeared in the world. Among its themes is the culture and inner life of Silicon Valley, revealed via office events and interactions between the protagonist, Ved, and his coworkers. The Social Dilemma reminded me of those parts, so to mark its first anniversary, I've published below one such excerpt from my novel. Go buy it for juicier bits about a 36-year-old who, in an era after the dot-com crash and 9/11, stumbles and ripens through messy experiences in sex, love, work, family, friendship, and cultural belonging. I should add that the novel is a story drawn from life, not a story of my life. Full disclosure: it has dopamine hits galore!
An excerpt from chapter four of A California Story | Love and Loathing in Silicon Valley (click for reviews and more)
Monday morning at work, Ved walks past Omnicon’s new poster art in the corridors: a lone bald eagle in flight, muscular rowers in a longboat, lean multicultural climbers scaling snowy peaks. Each has a hokey inspirational message below. There’s also art that was once anti-establishment but has long been defanged and made chic: a Diego Rivera mural; a wall-sized woodcarving of Ché Guevara’s shaggy face—presumably to inspire ‘the rebels’ in their ranks, rebels, who like him, work in identical beige cubicles in a large carpeted hall to raise Omnicon’s profits.
In his first meeting, he endures a visiting British colleague who spouts jargon with possessed élan. He speaks fast: ‘My charter is risk management, knowledge extension, empowering feet on the street … competition is intense … we are in daily dogfights … the European theatre needs better products faster.’ His body language is aggressive, he is clearly used to dominating conversations. Ved is mildly repelled by the man.
In his second meeting, a woman from Operations addresses a group of marketers about proactive cost management. Ved’s eyes roam her curvy body. In a reverie, he imagines her naked on his Moroccan carpet, legs spread, yielding to his touch. Might this serious, bookish transplant from Middle America turn into a hot little siren in bed? Snapping out of his daydream, he chides himself. It has again been too long since he got laid, he thinks. So ridiculous, his wayward libido, always making an ass of him. Good thing he can often laugh at it too.
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